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• 14:55, 13 April 2025 ThanhLudowici1 talk created page Self-Esteem And Body Language (Created page with "The easiest word in the sales letter is "you". Never generate a letter with "I" because chances always be the reader won't get into the second keyword. It all comes right down to selling benefits - your prospects are not interested inside of features of the products services, but of what how your products or services or services can benefit them. That must get a reader's think. It should make generous use of "you" and "your" - so it's clear the customer's needs come firs...")